Launching Nov 19
Own Your Lane
How to confidently step into the spotlight, seize next-level opportunities, and set yourself apart in a crowded field
by Michelle B Griffin
Own Your Laneâ„¢
It's not just a book; it's a movement
The step-by-step roadmap for female experts to position themselves, build personal brands and get visible with PR to accelerate their message, mission, and businesses forward.
The book guides you step-by-step to Own Your Laneâ„¢ with the all-in-one-personal positioning, personal branding, and personal PR system for visionary women in business.
Powerfully Position Yourself...
Are you a female expert who wants to reach next level but feels lost? Imagine having a clear roadmap to become a leading voice in your field:
With this roadmap, you can:
→ Feel clear, credible and competitively advantaged
→ Become a magnet to ideal clients and industry opportunities
→ Confidently "Own Your Lane" and profit from your zone of genius:
✓ Speaking on stages
✓ Guesting on podcasts
✓ Publishing your expert book
✓ Launching your expertise podcast
✓ Amplifying your work with PR and media
It's All Possible When You Own Your Laneâ„¢
GO FROM HIDDEN EXPERT TO VISIBLE AUTHORITY
Own Your Laneâ„¢
The Thought Leadership Accelerator
Own Your Laneâ„¢ is my signature communication framework that transforms hidden experts into visible authorities. Take your expertise to the next level through the four steps of visibility, positioning, branding, and PR to step into the spotlight, seize next-level opportunities and set yourself apart in your industry.
STEP 1: PYOT (PUT YOURSELF OUT THERE)
Cultivate your mindset and motivation to initiate your visibility.
STEP 2: POSITIONING
Claim your professional lane to set yourself apart with personal positioning
STEP 3: PRESENCE
Craft your professional narrative and unique identity with personal branding
STEP 4 - PUBLICITY
Communicate your expertise to grow reach and build authority with personal PR
Everything you need to
up-level yourself and
your Expert business
Own Your Laneâ„¢ is a book with interactive teaching, an actionable guidebook, and inspiring stories of women on their journeys.
Learn how to not just be seen but stand out with a personal brand that makes a statement, makes a profit, and makes a difference!
When You Own Your Lane,
You'll Never Feel Lost
Hi, I'm Michelle aka The Brand Therapistâ„ and founder of Standout Women We haven't met yet but I can bet on this: you're brilliant at what you do but may need more clarity, visibility and a foundational plan to share your expertise, create more impact, and influence more people.
That's why I'm writing Own Your Lane™ —- it's the book and roadmap I needed when I was stuck and ready to put myself out there for greater impact, influence and income. And it's the exact system that's helped my clients build their visibility, personal brands, and thought leadership to move their message, mission, and businesses forward.
This book will teach you to get unstuck, get clear and stand out confidently as you shape your brand, build your thought leadership and amplify your message with PR to build influence, impact, and profit.
Be sure to sign up below for my VIP Insiders Loung and exclusive updates on my book and author journey. I'd love to hear from you as well.
It's Your Moment...Let's Go There Together,
Michelle B Griffin, founder of Standout Women, is a personal branding & PR strategist, author and speaker for visionary women in business ready to get visible and become industry thought leaders.
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